Yesterday, technically, was Earth Day. Tomorrow, technically, is Fashion Revolution Day. Today might very well be National Sparkly Shoe Day. It seems there are no shortage of days to commemorate something or other lately. But while some seem trite and others feel gimmicky, I’m not sure I can honestly find much to fault. For even the most proactive among us, a yearly rallying cry for earthly stewardship rejuvenates. And sometimes we need a little call to action to remind us of our values and reevaluate our habits.
On April 24, 2013, 1134 people were killed when the Rana Plaza factory complex collapsed in Dhaka, Bangladesh. The majority of them were women making clothes destined for shops where many of us have purchased goods. An urgency to produce goods cheaply and a disregard for the human beings making those goods led to the tragedy. We can do better. First, we need a fashion revolution.
On Tuesday evening I had the chance to attend a panel discussion hosted by Zady at FIT. Eileen Fisher, Paul van Zyl of Maiyet, and Linda Greer of the NRDC all spoke on the subject of sustainability, corporate responsibility, and ethical fashion alongside Zady co-founders Maxine Bédat and Soraya Darabi. The evening was a stark reminder of how far we have to go and a celebration of moving in the right direction.
In case any of your guys are feeling moved to participate, the goal of Fashion Revolution Day is to raise awareness about who makes your clothes. Here’s what you can do:
-Take a selfie showing your clothing label (turn your clothes inside out if you need to)
-Tag the brand who made it
-Post the hashtag #whomademyclothes
As far as I’m concerned the post can be a question posed because the answer is obscured or a question posed where the answer is knowable—a celebration of a job well-done. To the event on Tuesday I proudly wore a dress made in Minneapolis by Hackwith Design House (my jeans above were made in California by J. Brand). If you’re interested in learning more or participating yourself, here’s a schedule of related events.